Boosting Sales with WooCommerce “Coming Soon” Product Feature

Introducing upcoming products with a “Coming Soon” feature on your WooCommerce store can generate excitement and anticipation among your customers. The WooCommerce Coming Soon Product plugin allows you to set a countdown timer, enable notification options, and customize badges to engage customers before your products are even available. Here’s a breakdown of how you can set it up and why it’s beneficial for your store.

Key Features of WooCommerce Coming Soon Product Plugin

1. Coming Soon Badge
   The Coming Soon badge clearly labels products that are yet to be released, helping to inform customers and build anticipation. You can customize the badge’s font, color, position, and opacity to align with your store’s design.
2. Countdown Timer
   The plugin also enables a customizable countdown timer to inform customers of the exact launch date, which you can set individually for each product. The countdown creates a sense of urgency, encouraging shoppers to return for the product release.
3. Notification Options
   To ensure interested customers don’t miss out, you can enable a “Notify Me” button that collects emails or WhatsApp numbers. When the product becomes available, customers who signed up will receive notifications, keeping them informed and engaged.
4. Email and WhatsApp Notifications
   Beyond the notification button, you can configure automatic notifications via email or WhatsApp for added convenience. These notifications can be personalized with custom text, subject lines, and branding.
5. Manual Notification Scheduling
   Using WooCommerce’s Cron-job scheduling feature, you can control the frequency of notifications to prevent overwhelming your customers with updates.

Benefits of the WooCommerce Coming Soon Product Plugin

• Early Demand Estimation: By collecting interest before launching, you gain insight into demand, helping you prepare inventory or optimize your marketing strategy.
• Customer Engagement: Engaging customers with countdowns and notification options makes your store feel dynamic and encourages repeat visits.
• Enhanced Brand Image: Customized badges and notifications contribute to a cohesive brand experience, making your store look polished and professional.

Setting Up WooCommerce Coming Soon Product Plugin

1. Install the Plugin
   Start by downloading and activating the WooCommerce Coming Soon Product plugin. Access the settings from your WooCommerce dashboard to configure it.
2. Configure Product-Level Settings
   Go to each product’s individual settings to mark it as “Coming Soon.” Here, you’ll have options to enable the badge, set up the timer, and customize the notification button.
3. Customize Notifications
   Within the notification settings, tailor the email and WhatsApp messages to match your brand. You’ll need to configure your WhatsApp account to send notifications and personalize the message settings.
4. Set Up Cron-Job Duration
   Manage the frequency of notifications via Cron-job settings to control when notifications are sent after the product is live.

Best Practices for Using the Coming Soon Feature

• Announce on Social Media: Amplify the excitement by sharing upcoming product releases on social channels and link back to your Coming Soon page.
• Use High-Quality Images: Since these products are only available for preview, use professional photos to increase appeal.
• Encourage Notifications: Incentivize signing up for notifications by offering a special promotion or discount on launch day.

Final Thoughts

WooCommerce’s Coming Soon Product feature offers a strategic way to generate buzz around new products and boost sales as soon as they launch. With options to customize badges, set countdowns, and notify customers automatically, it’s an effective tool for engaging your audience and preparing for successful product rollouts.